Nextdoor reached out to Verizon Location Services for an integration to help users better select local service providers.

The design team started gathering evidence based user research to validate the needs we were solving for. We worked with our product stakeholders to create, deploy, and analyze user behavior trends related to how localized service providers are selected.

With feedback and insights in hand, we created user stories from both the end-user and platform manager perspectives before categorizing them into behavior patterns and ranking MVP needs. We learned that there might be a correlation with the quantity of recommendations a provider received in relation to the frequency of visits to the end-user's neighborhood and whether or not they were currently in the area.

To test our theory, we had the UX designer create a concept interface to display the relation of a provider's basic star rating with their history of previous visit locations. He also incorporated a historical and projected provider route to satisfy the needs of the platform managers. We conducted screen interviews with a handful of testers and decided there was enough traction to create high-fidelity screens.

It was important that our integration had minimal impact to Nextdoor's existing UI so we created a 'neighbors served' indicator next to the recommendation indicator, added a service history section to the provider's landing page, and prototyped a new availability screen to indicate projected provider visits.

With the screen designs complete, we conducted three separate tests to compare recommendation quantity to visit frequency and recommendation quantity availability.